Topics :Find Your Purpose
“A laser is a weak source of energy. A laser takes only a few watts of energy and focuses them in a coherent stream of light. But with a laser, you can drill a hole in a diamond or wipe out cancer.”
Al Ries (Author; Focus: The Future of Your Company Depends on It)
“Life is never made unbearable by circumstances, but only by lack of meaning and purpose.”
Viktor E. Frankl (Austrian Neurologist and Holocaust Survivor)
“If you don’t know where you are going, you might wind up someplace else.”
Yogi Berra (3X American League Baseball MVP)
Most of life’s problems are the result of uncertainty and unfocused energy.
Uncertainty is crippling. I hate being unsure of myself or unsure of which course of action to take. The absolute worst times of my life were when I couldn’t make up my mind about something. I remember my third year of graduate school when I was sure I was going to quit and leave with a Masters degree instead of a Ph.D. I’d had enough. I was miserable. But I couldn’t pull the trigger to leave. So I moped around for weeks until someone started calling me Eeyore from Winnie the Pooh, which made me snap out of it.
Uncertainty makes everything seem heavy. When you’re confused and unfocused, it feels like wearing one of those weighted workout vests. You move slower and life seems heavier but somehow time goes by really fast. And it doesn’t seem like you’re getting anywhere. Everything seems fuzzy too. Or dark. Like you’re wearing a blindfold. It’s hard to find meaning in your life when you’re wearing a blindfold and a weighted vest.
I used to sit back and stare at people that seemed absolutely satisfied with their lives and supremely confident … More »
Topics :Find Your Purpose
“The purpose of life is not to be happy. It is to be useful, to be honorable, to be compassionate, to have it make some difference that you have lived and lived well.”
Ralph Waldo Emerson (Author; Self-Reliance and Other Essays)
“In a battle between two ideas, the best one doesn’t necessarily win. No, the idea that wins is the one with the most fearless heretic behind it.”
Seth Godin (Author; Tribes: We Need You to Lead Us)
“When we create stuff, we do it because we listen to the customer, get their inputs and also throw in what we’d like to see, too.”
Steve Jobs (Co-Founder; Apple Inc.)
Behind every successful platform and product is a strong purpose.
Walk up to someone and ask them face-to-face to give you $500. See how it goes. The odds are stacked very strongly against you here. No one is going just hand you five Benjamins. Most people get this.
Now, create a website and ask people to give you $500 online. For some reason, this scenario seems a lot more reasonable. But in reality, the odds are the same as above, if not worse. According to Pingdom, there are now over 600 million websites on the Internet. 51 million of these websites were created this year alone. No one is dying to get online, dig through 600 million websites, and give you their hard-earned money. It doesn’t matter how passionate or knowledgeable you are about what you do. But, if you have a strong purpose, you can attract a large platform of people who will be very willing to buy your products.
9 Ways to Focus Your Life And Grow Your Business
A year ago I had less than 1,000 Facebook fans and was earning exactly zero dollars … More »
Topics :Start A Business
“No more meetings, no more discussions, no more Sollozzo tricks. You give them a message from me: I want Solozzo – if not, its all-out war – we go to the mattresses.”
Sonny Corleone (James Caan; The Godfather)
“One customer, well taken care of, could be more valuable than $10,000 worth of advertising.”
Jim Rohn (Motivational Speaker and Author; Twelve Pillars)
“Nobody cares about your products, except you. Create interesting content.”
David Meerman Scott (Author; The New Rules of Marketing)
Go to market like you’re going to the mattresses.
There’s a scene in the first Godfather movie where Sonny, played by James Caan says he’s going to go to the mattresses if he doesn’t get what he wants. Under the bed mattresses is where the gangsters hid their weapons. Going to the mattresses means going to war with a rival mob family.
Going to the mattresses is how you should approach your Go To Market strategy. The only difference is that instead of going to war with a rival mob family, you’re going to war with your own perspective. For example, instead of thinking that other people really care about you and your product, you have to assume that they couldn’t care less. Instead of thinking that attending tradeshows and paying for really expensive graphic design will make you millions, you have to follow up, divide and conquer, and turn yourself into a thought leader.
Your Biggest Obstacle Is Yourself
I’ve created several big fat failure products before I created anything successful. My first product was a wrestling program aimed at high school and college athletes that I spent 6 months developing and then put online without so much as a whisper on Facebook or any other social media site. It bombed because no one … More »
Topics :Live Like A Lion
“I went to the woods because I wished to live deliberately…I wanted to live deep and suck out all the marrow of life, to live so sturdily and Spartan-like as to put to rout all that was not life, to cut a broad swath and shave close, to drive life into a corner, and reduce it to its lowest terms.”
Henry David Thoreau (Author; Walden: Or, Life in the Woods)
“He was mastered by the sheer surging of life, the tidal wave of being, the perfect joy of each separate muscle, joint, and sinew in that it was everything that was not death, that it was aglow and rampant, expressing itself in movement, flying exultantly under the stars.”
Jack London (Author; The Call of the Wild)
“Unexpressed emotions will never die. They are buried alive and will come forth later in uglier ways.”
Sigmund Freud (Founder; Psychoanalytic School of Psychology)
Killing the animal inside of you is not self-discipline, it’s self-destruction.
The wilder you are, the healthier you are. Did you know that unbalanced people live longer than well-balanced people (see #17 below)? Did you know that chopping wood boosts testosterone levels 18% more than competitive sports (see #6 below)? Did you know that hiking through the wilderness reduces depression in 71% people, while also increasing self-esteem and motivation? In fact, health care providers are now giving patients “nature prescriptions” to treat a number of ailments including cancer, heart disease, obesity, diabetes, high blood pressure, and anxiety. There’s something special about connecting with your primal surroundings and your primal urges. The problem is that most people have spent most of their lives suppressing these urges.
Call Of The Wild
I know a lot of adults who are making really good money right now. Some of … More »
Topics :Start A Business
“You are more likely to learn something by finding surprises in your own behavior than by hearing surprising facts about people in general.”
Daniel Kahneman (Nobel Prize Winner and Author; Thinking Fast And Slow)
A person buying ordinary products in a supermarket is in touch with his deepest emotions.
J. K. Galbraith (Author; The New Industrial State)
“There can be as much value in the blink of an eye as in months of rational analysis.”
Malcolm Gladwell (Author; Blink and Outliers)
All actions are impulsive, especially spending money.
I do a lot of writing and networking in coffee shops. I like to find unique shops but my default is going to a familiar spots like Starbucks. When I go to Starbucks, I know that there’s going to be room for me to work and no one is going to directly bother me to buy more coffee or leave. And I know that whatever kind of coffee I order is going to have enough caffeine in it to jumpstart a horse. Unfortunately, I also know that I’m going to have to stand in line and wait while the guy in front of me decides what he wants even though he had several minutes to decide. If only he would have stopped ogling the brightly lit desert bar that’s positioned right at eye-level.
While I’m waiting, I ogle the desert bar too. Maybe I’ll get the brownie. No, too much sugar. How about the oatmeal cookie? It’s healthier than a chocolate chip cookie, right? No, it’s still a cookie. Okay, what’s below the desert bar? How about a salad or a sandwich? No, the salad is like 5 bucks. By the time I get to the register, I’ve had to make a dozen different decisions – decisions not … More »